In our highly connected world, digital media is intrinsic to everyday life. The new age digital media companies are searching for highly skilled professionals with entrepreneurial mindset.
This PG program will prepare students to become a complete digital media professional by learning the latest tools in content, marketing, production, and communication. The progressive, industry centric curriculum will allow students to identify opportunities for innovation, make data-driven decisions, and influence the future of the digital media landscape.
18 Months, 3 Semesters
Bachelor’s Degree (10+2+3) in any discipline from recognized University
Merit List based on Entrance Test and Personal Interview
Mumbai
The workshop was led by the incredible LinkedIn expert, Shweta Ojha. We delved into Niche Clarity, Profile Optimization, Building a Powerful Network, and Attracting Exciting Opportunities.
At the 6th Bollywood Music Project in Mumbai, guided by expert Paribesh Mansingh, the students immersed in event branding and digital campaigns amid top artists' performances.
In the session, the students explored rebranded X (formerly Twitter) and other platforms, gaining insights into content strategies, customer engagement, brand management, and the use of tools like Twitter Blue, Spaces, and Polls.
The talk covered targeting demographics, high-traffic locations, unique content, and metrics (footfall, impressions) for effective campaigns. Emphasized innovative audience engagement through displays, social media, and memorable brand experiences.