Post Graduate Program in Digital Media & Marketing Communications (PGPDM&MC)
In our highly connected world, digital media is intrinsic to everyday life. The new age digital media companies are searching for highly skilled professionals with entrepreneurial mindset.
This PG program will prepare students to become a complete digital media professional by learning the latest tools in content, marketing, production, and communication. The progressive, industry centric curriculum will allow students to identify opportunities for innovation, make data-driven decisions, and influence the future of the digital media landscape.
Insights from Media Industry
According to LinkedIn data, professionals equipped with digital skills are 20% more in demand during recruitment than professionals without digital competencies.
18 Months, 3 Semesters
Bachelor’s Degree (10+2+3) in any discipline from recognized University
Merit List based on Entrance Test and Personal Interview
Marketing Management I Digital Marketing & Communication I Digital Consumer Behaviour I Brand Management I Social Media management I Search Engine Optimization & Marketing Web Design & Development I Digital Anchoring
Digital Public Relations I Digital Advertising I Integrated Marketing Communication I Influencer Marketing I Content Creation & Marketing I Direct Marketing I Lead Management System I
Digital Video Film Making & Video Production
Mobile Marketing I OTT Advertising I Digital Laws & Ethics I Artificial Intelligence in Digital Marketing I Affiliate Marketing I Digital Media Planning & Buying I Web Analytics & Strategic Formulation I Capstone Project I Summer Internship
Highest Package
14 L*
Per AnnumAverage Package
5 L*
Per AnnumTraineeship
3 L*
Per AnnumInternship
Highest Stipend: 50k*
Average Stipend: 15k*
Per Month