Enquire Now 2026

Post Graduate Program in Digital Media & Marketing Communications (PGPDM&MC)

In our highly connected world, digital media is intrinsic to everyday life. The new age digital media companies are searching for highly skilled professionals with entrepreneurial mindset.

This PG program will prepare students to become a complete digital media professional by learning the latest tools in content, marketing, production, and communication. The progressive, industry centric curriculum will allow students to identify opportunities for innovation, make data-driven decisions, and influence the future of the digital media landscape.

Insights from Media Industry

According to LinkedIn data, professionals equipped with digital skills are 20% more in demand during recruitment than professionals without digital competencies.

DURATION

18 Months, 3 Semesters

Eligibility

Bachelor’s Degree (10+2+3) in any discipline from recognized University

Selection Processs

Merit List based on Entrance Test and Personal Interview

Program Highlights

    1. 360 Perspective of the Industry
    2. Industry Centric Curriculum
    3. Faculty of Digital Media & Mar-Tech Experts
    4. Social Clubs for 360 Development of Students
    5. Masterclass with Legends
    6. Internship Opportunities with Top Companies
    7. Live Capstone Project

FAQ’s

The course runs from 8:00 am to 1:30 pm at Mithibai Campus 7th- 8th Floor

The course is held Monday through Saturday

The program is a total of 18 months in duration.

The program is structured into 3 semesters.

Syllabus

SEM I

Marketing Management I Digital Marketing & Communication I Digital Consumer Behaviour I Brand Management I Social Media management I Search Engine Optimization & Marketing Web Design & Development I Digital Anchoring

SEM II

Digital Public Relations I Digital Advertising I Integrated Marketing Communication I Influencer Marketing I Content Creation & Marketing I Direct Marketing I Lead Management System I
Digital Video Film Making & Video Production

SEM III

Mobile Marketing I OTT Advertising I Digital Laws & Ethics I Artificial Intelligence in Digital Marketing I Affiliate Marketing I Digital Media Planning & Buying I Web Analytics & Strategic Formulation I Capstone Project I Summer Internship

Faculty

PGP Digital Media and Marketing Communications

Event

Career Opportunities

Digital Anchoring
Video Production
Digital Marketing
Digital PR agencies
Social Media Influencer
Digital Ad Sales
Digital Media Planning & Buying
E-Commerce
Social Media Management
Website Design
Artificial Intelligence
Web Analytics & Strategy Formulations
Content Writing & Management
Digital Advertising
OTT Advertising
Mobile Advertising
Digital Portals (News, Entertainment, Sports)

Esteemed Recruiters

  • Igp
  • Deolitte
  • Ogilvy
  • Zee5
  • Zouk
  • Jiohotstar
  • KantarIMRB
  • Physicswallah
  • Godrejinterio
  • madisonPR
  • SocialSamosa
  • PROActive
  • Thesleepcompany
  • RelianceIndustriesLtd
  • PNGJwellers

Highest Package

14 L*

Per Annum

Average Package

5 L*

Per Annum

Traineeship

3 L*

Per Annum

Internship

Highest Stipend: 50k*

Average Stipend: 15k*

Per Month
*t&c apply

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