Ar. Pallavi Patil
Program Chairperson
Ar. Pallavi Patil is an accomplished entrepreneur and academic with 20+ years of experience in real estate marketing, consulting, and education. She holds a Master’s in Marketing Management from Welingkar Institute of Management Development and Research and is an alumna of Dr. D. Y. Patil College of Architecture.
She has worked with reputed institutions like RICS School of Built Environment and specializes in areas such as Marketing Management, CRM, Digital Marketing, and Sustainability in Real Estate.
Known for her strong industry connect, she has actively led placements, industry collaborations, and executive training programs, bringing practical insights into the classroom.
With over 35 years of experience,
Smita Deshmukh
Program Mentor
Smita Deshmukh is a distinguished media professional specializing in journalism, strategic communications, digital media education, and skill development. Former Director at Next Level Media Network, she has built an accomplished career at the intersection of media, communication, and professional development. A lifelong learner and mentor, she is passionate about empowering aspiring media professionals through knowledge, innovation, and digital transformation.
The NMIMS School of Branding and Advertising (SoBA) was established with the Vision of empowering tomorrow’s brand builders and advertisers. It is among the firsts and top ranked institutions in the country that provides a specialised undergraduate degree in branding and advertising under support of the parent trust i.e., SVKM who are in forefront of providing quality education for more than 80 years..
The NMIMS School of Branding and Advertising (SoBA) is a new-age college located in Mumbai that provides a unique course specialised in branding and advertising
which focuses on learning through pragmatic application of theoretical concepts.
It is one of the first branding and advertising colleges in Mumbai which offers a unique curriculum that focuses on practical application of theoretical concepts. Our flagship course specialized in branding and advertising helps students understand its importance, how it impacts the business world, and how to implement it effectively in their organisation. NMIMS School of Branding and Advertising (SoBA) believes in making things simple, through its cutting-edge training curriculum and a blend of interactive learning sessions, the school helps students to get a clear picture of what ‘branding’ means, how it is important for businesses and more.